Prof. Senthil Kumar N - Bannari Amman Institute of Technology

Smart India Hackathon 2025, 08th to 12th December 2025

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Experience Type	Organization	From	To	Total Experience
Engineering	Bannari Amman Institute of Technology, Sathyamangalam	01.06.2023
Engineering	Nandha Engineering College	04.08.2022	31.05.2023	9 Month(s)
Engineering	Nandha College of Technology	07.08.2009	03.08.2022	12 Year(s) 11 Month(s)

Degree	Specialization	Institute	University	Year of Passing
B.Com	Commerce	Gobi Arts & Science College	Bharathiar University, Coimbatore	2005
M.B.A	HR & Marketing	Nandha Engineering College	Anna University of Technology, Coimbatore	2009

S.No.	Subject Area
1	Finance
2	Marketing

Manimegalai V, Senthilkumar N, Vijayachander V S, Malarkodi K, Mohanraj G, Grace Mani K, “Consumer Behavior Trends – The Influence of Social Media Marketing on Brand Loyalty Among Millennials,” 2025 International Conference on Automation and Computation (AUTOCOM), Dehradun, India, 2025, Pages. 59-63, doi: 10.1109/AUTOCOM64127.2025.10957615.

M Saxena, Senthilkumar N, B Girimurugan, L A P, K S Hasan, Sanjay, “Customer Relationship Management in the Digital Age by Implementing Blockchain for Enhanced Data Security and Customer Trust,” 2024 2nd International Conference on Disruptive Technologies (ICDT), Greater Noida, India, Pages-56-59, doi: 10.1109/ICDT61202.2024.10489537,2024.

Sathiya M, Kumar R S, Manimegalai V, Jeyaraj S A L, Senthilkumar N, Girimurugan B, B2B Digital Marketing Perspective to Study the Ethical Principles of Organization Behaviour in India, International Journal of Intelligent Systems and Applications in Engineering, 12(7s), Pages-233–238. Retrieved from https://ijisae.org/index.php/IJISAE/article/view/4065.

S.No.	Membership Number	Membership Body	Year	Duration
1	LM 119835	The Indian Society for Technical Education	2017	Life Time

Malathi M, “Fault Detection in Transmission Lines Via Transfer Functions Based On Multi-Agent Reinforcement Learning”, IEEE 3rd International Conference On “Integrated Circuits and Communication Systems (ICICACS-2025)”, H.K.E. Society’s Sir M Visvesvaraya College of Engineering, Raichur, Karnataka, India., 2025.

Senthil Kumar N, “Analysis of Customer Satisfaction towards Online Purchase Decisions with Special Reference to Working Professionals in Erode District”, ISTE Sponsored National Level Conference on “Sustainable Approaches in Engineering, Technology and Management- SAETM-24″, Shree Venkateshwara Hi-Tech Engineering College (Autonomous), 2024.

S.No.	Topic	Program	Venue	Date
1	Hands on Training in SPSS	Workshop	Nandha Engineering College, Perundurai, Erode	03.05.2024